Grey Paws Co.

Effective Date: [11/09/2025]
Last Updated: [11/09/2025]
Organisation: Grey Paws Co.
Jurisdiction: United Kingdom

1. Who We Are

Grey Paws Co. (“we,” “our,” “us”) is a UK-based company providing resources, products, and digital services to support senior dog care. Our activities include:

  • Blog – providing information, advice, and updates.
  • Shop – selling physical and digital products worldwide.
  • PawCare AI App – offering personalised routines, health tracking, and AI-powered insights for senior dogs.

We are committed to protecting your privacy and handling your data transparently and lawfully.

2. What Personal Data We Collect

a. Information You Provide

  • Name, email address, phone number
  • Shipping and billing addresses
  • Account login details (if you create one)
  • Payment details (processed securely by trusted third parties such as Stripe, PayPal, or other providers)
  • Communication records (emails, contact forms, in-app feedback)

b. Automatically Collected

  • IP address, device/browser type, and operating system
  • Cookies and usage data (e.g., pages visited, time spent, cart activity)
  • In the PawCare AI app: optional wellness tracking data you input (e.g., dog’s age, symptoms, routines)

3. How We Use Your Data

We use your information to:

  • Process and ship shop orders worldwide
  • Provide access to and improve the PawCare AI app
  • Respond to enquiries and provide customer support
  • Send newsletters and marketing (if you’ve opted in)
  • Analyse website and app usage to improve services
  • Meet legal, tax, and accounting obligations

4. Lawful Bases for Processing

We rely on the following legal grounds:

  • Consent – for marketing communications and cookies
  • Contractual necessity – to process orders, subscriptions, or app use
  • Legal obligation – to comply with tax and financial regulations
  • Legitimate interests – to improve services, develop new features, and grow our business

5. Sharing Your Information

We do not sell or rent your personal data.

We only share your data with:

  • Payment processors (e.g., Stripe, PayPal)
  • Shipping/logistics providers
  • Cloud service providers and newsletter platforms
  • Technical service providers supporting the PawCare AI app
  • Professional advisors or authorities (where required by law)

All third parties are required to be GDPR-compliant and handle your data securely.

6. International Data Transfers

As we serve customers and users globally, your data may be transferred outside the UK (e.g., to the US via platforms like Stripe or Mailchimp). We ensure safeguards such as:

  • UK or EU Standard Contractual Clauses (SCCs)
  • Adequacy decisions or equivalent protections

7. Data Retention

We keep your data only as long as necessary:

  • Purchases: 6 years (for legal/accounting reasons)
  • App account data: until you delete your account
  • Email marketing: until you unsubscribe
  • Enquiries: up to 2 years

You can request deletion at any time (see Section 9).

8. Cookies

We use cookies and similar technologies to:

  • Remember your preferences and shopping cart
  • Enhance user experience on our site
  • Track anonymous analytics and performance data

You can control cookies through your browser settings.

9. Your Rights

Under UK GDPR and applicable laws, you may:

  • Access a copy of your data
  • Correct or update inaccurate information
  • Request deletion (“right to be forgotten”)
  • Withdraw consent at any time
  • Object to processing or marketing
  • Lodge a complaint with the UK Information Commissioner’s Office (ICO)

Contact us at: privacy@greypaws.co

10. Children’s Data

Our services are not directed at children under 13. We do not knowingly collect data from children. If we become aware that we have, we will delete it immediately.

11. Security

We use appropriate technical and organisational measures (HTTPS encryption, secure servers, restricted access, and vetted third-party services) to keep your data safe. However, no internet method is 100% secure.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The most recent version will always be available on our website. For significant changes, we may notify you directly.

13. Contact Us

Grey Paws Co.
Email: contact@greypawsco.com
Website: greypawsco.com